About me

Hi, I'm Krishna Singh Rathore. I'm The SEO Guy.

An independent SEO consultant based in India, helping businesses here and around the world turn search traffic into customers.

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KrishnaSEO Consultant · India

My story

Why I do SEO the way I do

I've spent 7+ years working on websites and search. I've seen businesses pay for "SEO packages" that delivered long reports, a few backlinks and no new customers. I started The SEO Guy to offer something better: honest advice, clear priorities and work you can actually see on your site.

My focus is on the things that move the needle. That means fixing the technical problems that stop Google from understanding your site, making every important page the best answer for the people searching, and helping local businesses win the map pack in their city.

I work with a small number of clients at a time, so you deal with me directly, not an account manager. You'll always know what I'm working on, why it matters, and what it's doing for your traffic and leads.

Sharing what I learn

Search changes constantly. Google releases core updates several times a year, and new search features keep changing how people find businesses. I track these changes closely and share what they mean on the SEO blog, in plain language you can use right away.

How I work

Four principles behind every project

  • Priorities over paperwork

    You get a short, ranked list of what to fix first, not a 90-page report nobody reads.

  • White-hat, always

    No link schemes, no shortcuts that put your site at risk. Everything follows Google Search Essentials.

  • Business results first

    Rankings matter only if they bring enquiries, calls and sales. That's what I measure and report.

  • Teach as I go

    I explain the why behind every change, so your team understands SEO better with every month.

Toolkit

Tools I use every day

Professional tools for crawling, research and measurement, plus Google's own data straight from your accounts.

  • Google Search ConsoleIndexing, queries and clicks
  • Google Analytics 4Traffic, conversions and leads
  • Screaming Frog SEO SpiderTechnical site crawls
  • PageSpeed InsightsCore Web Vitals and speed
  • UbersuggestKeyword and competitor research
  • Google Business ProfileLocal search visibility
  • Rich Results TestStructured data validation
  • Bing Webmaster ToolsBing indexing and insights
Free SEO audit

Find out what's holding your website back

Send me your website address. I'll reply within one business day with the top issues stopping it from ranking, and what to fix first.

No cost and no obligation.